The web never sleeps or takes a vacation. It’s always changing, growing and adapting, sometimes in big and obvious ways, and sometimes in ways that you barely notice but add up slowly. And, from our view at the end of 2021, it looks like web design will be a blast over the next 12 months.
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“If you don’t know where you’re going, how can you know if you’ve arrived?”
That’s the kind of infuriating quote that a half-baked life coach or boss might spit out during a badly lit webinar on a Wednesday morning. You may find yourself rolling your eyes at the platitude, but there is a real nugget of truth to it.
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Design is a language that crosses all boundaries. No matter where you’re from, you can look at a well-designed web page and understand its function. The unique blend of layout, color, fonts and many other basics of web design come together to paint the full picture of a brand.
Memorable experiences. So much of what we do can be boiled down to those two words.
Whether you’re traveling overseas, visiting a new restaurant or simply surfing the web, what you’re looking for are unforgettable experiences. The same goes for the web.
To develop an amazing website that meets the goals of your business, you must create a web page that is attractive, informational and easy to browse. If one or more of these elements are absent from your website, your prospects of attracting and engaging customers — not to mention increasing conversion rates — are significantly hampered. This is why, when developing a website to promote your products and services, it is important to understand user experience (UX).
When you’re building a business website, you want it to stand out (in a good way). This means choosing a user-friendly layout and an appealing design. And if you know a thing or two about digital marketing, then you know how important visual content is.
What’s the only thing more important than having a professional-looking website? Having a fast website.
It doesn’t matter how sleek a design you have or how slick your web copy is — if the pages aren’t loading quickly enough, no one will stick around to view them.
How do you know it’s time for a website redesign? While there’s no one answer to this question, there are several signs it’s time to switch things up.
Most businesses end up considering a website redesign due to things like:
Your website design is about more than just branding and beauty. If you’re not focusing on the user experience (UX), then you’re likely turning potential customers off (and away) from your business.
In case you haven’t heard, customers are looking to do business with brands that know how to deliver a great customer experience (CX) (both online and offline). And the first interaction most have with a company is their website. Read More
If you’re thinking of having your website redone, one of the most important things to consider is how to effectively evaluate bids from multiple design and development agencies. Considering that web development is a vast field with thousands of professionals to choose from, you must take a strategic approach to evaluating vendors.
