In business, you’re constantly making first impressions with prospective clients, from the business card you hand out to the outfit you wear to a meeting. But on the internet, these items are obsolete. Instead, your first impression starts with your online real estate: your website.
In today’s competitive market, you may only have one chance to make a great first impression on prospects. Quite often, that first impression happens in the digital space. There’s no shortage of companies for individuals to do business with, and thanks to the internet, visitors can evaluate dozens of vendors and providers in just a few clicks.
How important is it to have a gorgeous website design for your business?
In the early 2000s, merely owning a website was enough to demonstrate your professional prowess. Now, a bland web design could hurt the credibility of your brand.
In fact, 38.5% of people will leave a website if the design is outdated.
You may be in the process of creating or revamping a website for your organization, and want to immerse yourself in the website world to understand the confusing things your web designer or web developer tells you. Or probably you just want to keep abreast of website terminology so that you don’t look too lost in social conversations while hanging out with your friends who work in IT or Marketing. Either way, here is a brief explanation of some common website-related terminology.